A personalized Korea itinerary, from someone who lives there

It's like a friend who lives there telling you where to go. Your whole trip, laid out from a short questionnaire about your dates, your pace, and how you actually eat and travel. A designed book: every place one I'd send a friend to, every name a tap to its live Naver page. In your inbox within 48 hours, with a two-week pass for the whole guide.

Personalized itinerary

US$55 · one trip, up to a week · longer trips US$69 · the full guide included

Your trip, decided: Seoul, Jeju, Busan and beyond, built from a short questionnaire about how you actually travel.

What's included
  • Day by day for your dates, around a neighborhood, in the order I'd walk it
  • A generous spread each day: coffee, bakeries, the tables, the shops, a night out
  • Places I'd send a friend — no viral stops, no commissions
  • Every venue verified, linked to its live Naver page
  • The facts that save a day: closed days, queue apps, what to book
  • Matched to how you eat, vegetarian to vegan to no-pork to an allergy
  • A designed book, in your inbox within 48 hours
  • A two-week pass for the whole guide, in its own email
How to book
Fill in the questionnaire→

A few minutes about your trip. Payment comes at the end.

A look inside
The cover of a sample book A day in the book: a short read, then the route through it A neighborhood's places, each with a one-line note

Three pages from a two-day sample. Yours is built for your own trip, and runs deeper.

The guide comes with it

Alongside the book, the guide I keep at afriendwholivesthere.com goes on your phone for the trip: 1,089 places across 27 Seoul neighborhoods, each with my call on it: what to order, how to get in, or where I'd go instead. A map, the walks I'd take, and what's near you wherever you're standing. It works offline, with nothing to install.

A two-week pass for it comes with your book, in its own email. On its own, a 30-day pass is US$14.99.

Bukchon is open to everyone: have a look ›

One place in the guide, Cheonha Bossam in Bukchon: what to order and how to get in

Eating vegetarian, vegan, or with an allergy?

Every day of your book is built around it. If you want the honest lay of the land first, I wrote it up here: vegetarian & vegan in Korea.

Questions before you start?

Email me. I answer every one myself: jay@lifeguide.world